Quality Foods, an ambitious start-up company from Taiwan, has launched its first premium plant-based drink under the brand of ROOTS. The drink is made from apricot kernels from Asian apricot trees. This market innovation is offered in SIG’s combifitSmall 300ml carton pack, with the added benefit of SIG’s reclosable combiSmart closure. This smart and winning combination ensures convenience for on-the-go lifestyles and provides high visibility on the shelf.
ROOTS apricot kernel drink features a rich and healthy taste, with a slightly sweet, elegant aroma. By grinding the whole apricot kernel, ROOTS apricot kernel drink provides a natural, indulgent and rich mouthfeel. ROOTS uses colloid mill technology to grind the apricot kernels into very small pieces. This way, all the nutrients and even the smallest fibres are preserved, which ensures a creamy and all-round enjoyable drinking experience.
Offered in SIG’s aesthetically-pleasing carton packs, the new drink looks premium inside out. The carton pack is also easily opened and resealed with the closure.
As the brand ROOTS is synonymous with natural and plant-based, its carton pack must also be sustainable and SIG carton is largely made from raw paperboard, which is obtained from wood, a renewable resource. SIG carton packs are FSCTM-certified. ROOTS offers the market a fully recyclable beverage carton with a low carbon footprint.
To meet ROOTS’ specific needs, SIG worked with Taiwan’s Food Industry Research and Development Institute (FIRDI) to develop a full solution. FIRDI supports the product development with its comprehensive recipe and process knowledge. This accelerates the process of turning product ideas into reality and makes it easy for SIG customers to test ideas and concepts at reasonable costs. The starting point was made with small-scale test filling on an SIG CFA 112 filling machine installed at FIRDI. Subsequently, ROOTS was able to rely on Sunnano’s co-packing services for filling the market-ready products. Sunnano supports premium brands in packaging high-quality products in SIG’s combifitSmall carton packs.
The typical slanted top area of the combifit carton packs, and the centrally placed closure, offer consumers an optimal drinking experience – filling volumes of between 200 and 350ml.
John Ku, Country Manager Taiwan at SIG said, “We are an aseptic carton solution provider. The flexibility of our filling technology supports Sunnano to successfully expand from a brand owner to a robust and trusted co-packer. Sunnano can not only fill standard products, but also innovative product developments in 2 different formats and several volume sizes on the same filling line. In close partnership we are turning the apricot kernel innovation from ROOTS into a commercial reality.”
SIG is a leading systems and solutions provider for aseptic carton packaging. It works in partnership with its customers to bring food and beverage products to consumers around the world in a safe, sustainable and affordable way. In 2021, SIG produced 42 billion carton packs and generated over €2.0 billion in revenue.
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SIG Combibloc Ltd
